Cyberwire has an interesting post about the high CPC keywords on Google Adwords. Imagine the metrics for $54.33 mesothelioma lawyers or $47.16 refinancing mortgage. Many of the keywords are for legal or financial terms. Some surprise me, as they are very generic (shopper) terms. Refinancing Mortgage or just refinancing ($37) is extremely expensive and with the potential of very few conversions. As a reader of Think-ebiz, we prefer specific keywords that represent searches closer to making a purchase decision. One example of a keyword phrase that has a likelihood of conversion is $27.38 "how to register a domain name", except with domains costing between $3-$10, I cannot see how this works out financially. View CyberWires list of high cost keywords.
High adwords costs? YES..
BUT.. Do we get a lot with adsense? No, because this subjects are too well known..
Everybody knows it so everyone is using it.. So start looking for good niches and DON'T tell them to everyone, so you'r in the advantage :-) There are a lot of niches with really good CPC (what you get with adsense), but you'll have to search before you'll find it ;-)
Posted by: Ooglaser | March 31, 2006 at 04:39 AM
I think some of the keywords attract far less than they are listed for. In some case though I have found a few that are worth more than that was quoted
Posted by: Nicholas Dixon | June 30, 2006 at 12:48 PM
I'm yet to find these high CPC keywords. My average earnings per click is at $ 0.13 !!
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